DCBIA Branding

Client

DC Building Industry Association

Services

Branding

Year

2016

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MMD created the brand identity for DCBIA, designing the logo that the organization is using to launch a new marketing campaign.

The modern, updated logo helps to define the strategic initiatives that the organization has set forth to move forward in its quest to continue to serve the dynamic building industry of the nation’s capital.

During the course of the past several years, DCBIA has enlisted the help of MMD to design a number of materials for various initiatives to bring awareness to programs and events, and build membership. For its 33rd annual achievement awards gala, DCBIA asked MMD to design and produce the event program and to also design event signage and a creative centerpiece to communicate important information about DCBIA and its corporate partners.

In 2017 DCBIA celebrated 25 years of service to the community with the milestone anniversary of the annual Community Improvement Day.

MMD created all the creative materials to promote this important event — including the design used on t-shirts and all promotional materials. The assignment was to help bring a visual identity to the firm’s mission of building leaders, community, partnership and the economy in the nation’s capital.

(This project was completed by Marshall Moya Design.)

Back to projects

Related Projects

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MMD worked closely with CMG, which recently celebrated its 5th anniversary, to determine the appropriate messaging for its exhibit materials, based on the firm's communications plan.  In concert with the messaging exercise, design solutions were created, incorporating the firm's existing brand identity, but taking a fresh approach with an extension of shape and color. Promotional products that featured the brand's bright primary color palette were also recommended.
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Chaise Management Group Exhibit Design

Chaise Management Group

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  string(1665) "Flamboyan Foundation was seeking brand identity services to launch a new campaign to ensure families get the information and resources needed to support their children’s education. Called "REAL Family Engagement" the campaign targets school systems and communities across the country. MMD worked with the Flamboyan communications team to design print and digital assets to build awareness for the REAL initiative.  The scope of the work included brand identity, social media and other digital graphics, promotional products, posters, and environmental graphics that were showcased at a launch event in December in Washington, DC.

Guided by the belief that all children deserve the opportunity to live a fulfilling life, the Flamboyan Foundation works to ensure every child in the US and Puerto Rico receives an outstanding education. In D.C., Flamboyan is accelerating student learning by helping educators and school systems transform their relationships with families. In Puerto Rico, Flamboyan is ensuring students are reading in Spanish on grade level by third grade while building a thriving philanthropic and nonprofit sector.

In addition to programs supporting reading proficiency, the organization makes strategic investments, including a fund for the arts, hurricane relief and building a strong philanthropic community on the island. In October of this year,  The Flamboyan Arts Fund, a partnership between Flamboyan Foundation, Lin-Manuel Miranda, his family and the Hamilton musical, selected thirty-four organizations in Puerto Rico to receive grants totaling $4 million, for disciplines including performing arts, visual arts and literature."
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Flamboyan Foundation's REAL Family Engagement Event

Flamboyan Foundation