This site is best viewed in Google Chrome, Mozilla Firefox, and all other major browsers. Use of Internet Explorer or Edge is not recommended.

DCPS Secondary Literacy Branding

In early 2018, the Office of Teaching and Learning reached out to MMD, seeking assistance with the development of a comprehensive identity system for a large-scale initiative. A grant was received to refine and publish the literacy programs of DC Public Schools, citywide. The team was seeking a number of deliverables, including a new name, logo, messaging, iconography, and collateral materials. A bright color palette and engaging iconography were developed, and a variety of communications tools were designed, including powerpoint and curriculum templates.

Show more
Washington, DC
DC Public Education Fund
“Engaging communities to inspire student success.”